Blending Strategy, Storytelling & Connection
I help teams and organizations turn ideas into action through clear systems, creative thinking, and meaningful collaboration. My work blends marketing and project management to build programs, campaigns, and events that drive real engagement and impact.
I’m especially passionate about supporting small businesses, startups, and female-founded spaces that lead with purpose. Whether shaping a marketing strategy or streamlining a project plan, I focus on clarity, connection, and outcomes that help good ideas grow. I am currently open to work and actively seeking new opportunities.
Let's Collaborate
Maya Walker-Reich
Project Manager • Marketing Strategist • Community Builder

Maya Walker-Reich | Austin, Texas | Mayaemilyy@gmail.com | LinkedIn
Career Timeline
Marketing Chair & Secretary | Austin Women in Technology
April 2025-Present
Location: Austin, Texas
Marketing Consultant
April 2025-Present
Location: Remote / Client-based (Austin, Texas region)
Project Manager and Program Analyst | Visa Early Careers
April 2025-August 2025 (Contract)
Location: Austin, Texas / Hybrid
Agent Experience Coordinator | Realty Austin Compass
May 2024-January 2025
Location: Austin, Texas
Special Educator & Case Manager | Eanes Independent School District
July 2023-May 2025
Location: Austin, Texas
Special Educator & Case Manager | Milton Town School District
January 2019 - June 2023
Location: Milton, Vermont
How my background in education strengthens the way I lead, communicate, and manage projects
My unique journey from special education to marketing and project management has equipped me with a distinctive toolkit that enhances my effectiveness in the tech industry. My experience in understanding diverse learning styles and fostering inclusive environments translates directly into building cohesive teams and executing successful projects.
Then: Special Educator
As a special educator from 2019-2024, I developed a profound ability to tailor communication to individual needs, break down complex tasks into manageable steps, and adapt strategies on the fly. I cultivated patience, empathy, and a keen eye for identifying potential roadblocks before they impacted progress. My role demanded meticulous organization to manage individualized education plans, track student progress, and coordinate with multiple stakeholders, including parents, therapists, and administrators. This foundation built an innate understanding of structured processes and responsive leadership.
Now: Project Manager and Marketing Strategist
In my current roles as a project manager and marketer, I leverage these skills daily. My ability to lead with clarity ensures project objectives are well-understood by all team members, preventing miscommunication and delays. I excel at organizing workflows, prioritizing tasks, and managing resources efficiently, much like I managed diverse classroom needs. My adaptability allows me to navigate the fast-paced, ever-changing landscape of tech, pivot strategies when necessary, and innovate solutions. Furthermore, my inherent collaborative spirit fosters strong team dynamics and productive partnerships, leading to more successful campaign launches and project deliveries.
Skills and Strengths Overview
I bring a blend of technical fluency, strategic thinking, and people-centered collaboration. My background in education, marketing, and project management has taught me to combine empathy with structure and creativity with data. I approach every project with curiosity, clear communication, and a focus on meaningful results.
Technical Proficiency
  • Project Management and Collaboration Tools: Microsoft Teams, SharePoint, Monday.com, Asana, Google Workspace, Slack, and Agile Project Management and AI Tools
  • Data and Reporting: Salesforce, Microsoft Excel, Google Sheets, Microsoft Forms, Kajabi, Data Visualization, Performance Analytics, and KPI Tracking
  • Content Creation and Design: Canva, Adobe Suite
  • Communication and Documentation: Microsoft Suite, Google Suite, Sharepoint, Asana, Monday.com, Trello and Slack
  • Marketing and Analytics: Google Analytics, Meta Business Suite, Instagram Insights, LinkedIn Analytics, and Digital Marketing Optimization
  • Event and Campaign Coordination: Survey tools, Scheduling Platforms, and Internal Email Systems for Engagement Tracking
Core Professional Strengths
  • Strong communicator who listens actively and builds trust across diverse teams
  • Strategic thinker who can balance creativity with structure to move ideas forward
  • Adaptable learner who thrives in fast-paced environments and embraces change with optimism
  • Organized planner who keeps details clear, timelines realistic, and goals measurable
  • Collaborative problem solver who values input, feedback, and continuous improvement
  • Empathetic leader who encourages inclusion, motivation, and authentic connection
Personality Insights
Based on my Lumina Spark, ENFJ profile, and Protagonist Type assessments, I bring energy, curiosity, and people-first leadership to my work. I am:
  • Empathetic and emotionally intelligent, attuned to team dynamics and communication needs.
  • Purpose-driven and motivating, inspiring others through enthusiasm and clarity of vision.
  • Flexible and resourceful, learning quickly and staying calm when plans shift.
  • Detail-oriented yet big-picture focused, able to connect strategy with actionable execution.
  • Collaborative and intuitive, fostering connection, understanding, and shared success.
"Clarity, connection, and creativity are the foundation of every successful project."
I use these skills and strengths to create structure, inspire collaboration, and deliver results that are both measurable and meaningful. My goal is to help teams grow through communication, organization, and a genuine commitment to shared success.
Maya Walker-Reich | Austin, Texas | Mayaemilyy@gmail.com | LinkedIn
Austin Women in Technology Marketing Strategy: Why AWT Wednesdays
Challenge
Increase awareness and engagement for the Austin Women in Technology community
Approach
I launched Why AWT Wednesday, a weekly spotlight series that brings real stories from Austin Women in Technology members to life. Using Google Forms for interviews and personalized visuals, the series replaced standard graphics with authentic storytelling that celebrates women in our local tech community.
Impact
The Why AWT Wednesday series helped reshape how our community connects online. Members began engaging more meaningfully with posts, tagging one another, and celebrating each other’s journeys. It turned our social media presence into a reflection of the real women who make the organization thrive.
Tools
Google Suite, Canva, Meta Business Suite, LinkedIn for Business, content calendar planning
"Why AWT Wednesday" Member Spotlight Example: Megan Murray
Featured Member: Megan Murray, founder of a consulting agency specializing in CFO/HR services.
Megan has been a dedicated AWT member for 4.5 years and is currently launching her "Femme Founder Bootcamp."
Her powerful quote highlights AWT's impact: "I love the longevity and community spirit of AWT... I came here knowing few people and now everyone knows me as the Boss Lady."
This initiative showcases members through professionally branded designs, featuring their headshot and a testimonial quote, effectively boosting member visibility and community connection. These posts are featured across Instagram, LinkedIn, and Facebook, ensuring broad cross-platform reach for the campaign.
Maya Walker-Reich | Austin, Texas | Mayaemilyy@gmail.com | LinkedIn
Marketing Consultancy: Creative Business Launch
I collaborated with two female founders to bring their creative business to life, building a digital presence and brand identity that captured their vision and drew more clients to their hands-on workshops in Austin.
Challenge
A new small female owned business client was struggling to gain traction on social media. Their content lacked a consistent strategy, engagement was low, and they had no system for tracking performance or understanding what was working. They needed a plan that would help them grow their audience and connect with followers in a meaningful way.
Approach
I audited their existing content and analytics to identify engagement patterns and gaps. From there, I developed a targeted digital strategy and content calendar focused on storytelling, visual consistency, and strategic posting times. I refined internal workflows to improve collaboration and introduced KPI dashboards to track progress in real time.
Impact
Within three months, social engagement increased by 208%, follower growth rose by 80%, and content reach improved by 145%. The client gained clarity on which strategies drove results, leading to a more confident, data-informed approach to digital marketing that sustained long after the initial campaign period.
Tools
  • Canva
  • Instagram Analytics
  • Meta Business Suite
  • Google Suite
Performance Metrics Results
Views Performance: 12K views with 145.2% increase demonstrating successful content reach optimization
Reach Performance: 8.3K reach with 208.4% increase showing significant audience growth
Maya Walker-Reich | Austin, Texas | Mayaemilyy@gmail.com | LinkedIn
Visa Early Careers Program Management
At Visa headquarters in Austin, Texas
During my time with Visa's Early Careers team, I led and supported multiple high-impact programs designed to connect, engage, and develop interns and early career associates across North America. Each project required strategic planning, clear communication, and cross-functional coordination to ensure smooth execution and meaningful outcomes.
Mentorship Program
  • Challenge: Strengthen intern engagement and development through a company-wide mentorship program.
  • Approach:
  • Relaunched and led a mentorship program matching interns with Visa mentors based on goals and development interests.
  • Designed mentor matching process, facilitated onboarding workshops, and created communication systems.
  • Managed surveys and data analysis.
  • Impact: Increased engagement and strengthened mentor-mentee connections, and provided data-driven insights to leadership.
  • Tools: Microsoft Teams, Outlook, Microsoft Forms, Excel, PowerPoint
Associate Onboarding & Placement
  • Challenge: Ensure smooth onboarding and optimal placement for incoming rotational associates.
  • Approach:
  • Conducted informational interviews with 10 incoming rotational associates to understand their styles, interests, and goals.
  • Built rapport and relationships to facilitate a smooth transition.
  • Created one-page profiles and collaborated with team leads for strategic placement alignment.
  • Shared documentation for transparency and consistency.
  • Impact: Ensured associates transitioned smoothly into their roles and achieved aligned placements with business needs and personal strengths.
  • Tools: Microsoft Word, Excel, SharePoint, Microsoft Teams, SmartRecruiters
Consult for Change Innovation Competition
  • Challenge: Design an innovation challenge to enhance intern learning and community engagement.
  • Approach:
  • Partnered with Visa Consulting and three small business founders to design a three-week innovation challenge.
  • Developed project guidelines and communication plans.
  • Managed deliverables and coordinated judging logistics.
  • Impact: Strengthened community engagement and enhanced intern learning through hands-on strategy development.
  • Tools: Microsoft Teams, SharePoint
These projects collectively improved engagement, communication, and collaboration across Visa's early talent programs. They showcased my ability to plan strategically, manage stakeholders, and create scalable systems that connect people, data, and goals.
Maya Walker-Reich | Austin, Texas | Mayaemilyy@gmail.com | LinkedIn
Testimonials
Below are details for professional contacts who can speak to my experience and qualifications. Full contact information is available upon request.
Hanna Busekrus
(October 2025)
Board Member, Austin Women in Technology
Relationship: Board Colleague
"Maya has been a wonder to work alongside on the Austin Women in Technology board. She has stepped up in every way to support the board across various department with such ease. She provides unwavering dedication and enthusiasm which has helped increase brand awareness across the Austin tech community. Highly recommend for most any project management, marketing or administrative support roles to enhance efficiencies and build culture from within."
Charlotte Bergmann
(October 2025)
Mentor
Relationship: Professional Mentor
"I've had the privilege of mentoring Maya through her transition from teaching into project management/tech. Maya brings exceptional communication, organization, and leadership skills — paired with a strong drive to learn and deliver results. Maya quickly adapts to new tools and processes, keeps teams aligned, and consistently follows through. A natural collaborator with a sharp mind and positive energy, Maya will be a true asset to any team lucky enough to have her on board!"
Education
Master of Education (M.Ed.), Special Education
University of Vermont
Graduation: 2021
Bachelor of Science (B.S.), Early Childhood Special Education
University of Vermont
Graduation: 2018
PMP Exam Prep Course 36 Hours
Technical Institute of America
September 2025
Project Management Professional (PMP) Certification
In Progress
Maya Walker-Reich | Austin, Texas | Mayaemilyy@gmail.com | LinkedIn